Outline
Communication banners that provide an accurate landing page by narrowing down user targets
Content
A female office worker who works around the Marunouchi district (Tokyo’ business center where head offices of major companies are located) and wants to eat some good food but is very cautious about her weight, asks a banner where she can have communications on lifestyles concerning diet.
As the result of conversation, the banner finds some diet food landing pages to show her.
Landing Pages
・Diet Risotto
・Diet Shakes
・Diet Teas
・Diet Supplements
Application and Benefit
Targets narrowed down depending on age, location, gender, and then products are introduced
